Fishman Public Relations
thePRfirm@FlipFlopShops.com
Fishman Public Relations is an aggressive publicity firm that bases its entire philosophy on providing customized public relations programs that creatively respond to all local, national, trade and consumer publicity needs. Franchising has always played a key role in our firm. Our first account was the nation's largest home inspection franchise, Orange, California-based AmeriSpec, Inc.; and our client list has since grown to include such ambitious franchise leaders as Little Caesars, Einstein Bros Bagels, Houlihan's, Gold's Gym, LA Sunset Tan, Max Muscle Sports Nutrition, Fantastic Sams, FASTSIGNS, Money Mailer, Cartridge World and Batteries Plus, among others.
Fishman Public Relations works closely with its clients to learn all the obvious and not-so-obvious details of their accounts. This close personal attention allows us to gain deep insight into all of our accounts, which becomes evident to reporters when we "pitch" their stories.
Our firm holds an impressive track record with national, local and trade media because we understand what it takes to create a newsworthy story. Communicating on a continuous basis with editors of newspapers and business/financial magazines, as well as producers for broadcast media (including radio, TV and Internet publications), gives our firm a powerful advantage. This knowledge enables us to provide our clients with "smart," cost-effective publicity of their concepts and business opportunities.
Our media portfolio speaks for itself – we have placed publicity articles ranging from business stories in Entrepreneur and Fortune Small Business magazines, to feature stories in The Wall Street Journal, New York Times, USA Today and American Way, to profiles in newspapers throughout the United States. This publicity would translate into millions of dollars were it advertising.
Another major component of our publicity expertise is our regional development publicity efforts. Through our close relationship with editors and reporters from countless publications around the country, we have secured placements in local and community newspapers and business journals in markets where our clients plan to grow and expand their concepts. We have placed regional publicity articles in the Houston Chronicle, Los Angeles Times, San Francisco Chronicle, Chicago Tribune and the Boston Globe, just to name a few.
As seasoned media specialists, we have a true understanding of why good publicity can translate into quality franchise and consumer leads.